What if we told you that a smartphone combining sleek, premium design with next-gen AI intelligence is about to redefine your mobile experience? Where style meets confidence, and performance meets perfection—making you stand out in the crowd. That’s right—OPPO Reno13 Series is soon coming to Pakistan, with Mobile Photo Revolution that will change the way you capture, edit and relive your memories. Keeping up with the legacy of Reno series, OPPO is soon to unveil cutting-edge AI innovations, trendy design, and exceptional camera capabilities with the OPPO Reno 13 Series.

We all love capturing special moments, but what if your phone could make every frame crystal clear, every movement smoother, and every emotion more vivid? The Mobile Photo Revolution is here to transform the way we experience and relive our favorite memories. This upcoming smartphone will ensure that each shot is more than just a picture, it’s a perfectly preserved moment, full of life and detail.

Photos capture moments, but what if they could capture emotions too? One of the most exclusive features of high-end flagship phones is now making its way into the OPPO Reno13 Series, and it’s set to change the game. AI Live Photo, is now within your reach that turns still shots into moving memories, making each frame crystal clear and allowing you to relive every laugh, every sunset, and every candid moment with unparalleled fluidity and clarity.

Now you can capture your 3 second Zinda moments with stunning clarity and keep your every memory Har Pal Zinda with OPPO Reno 13. Whether it’s a friend’s joyful reaction, adventure in the mountains, or capturing moments underwater, your moments will now stay alive, just as you remember them.

The Mobile Photo Revolution is just the beginning. While details remain under wraps, sources imply that OPPO is introducing even more AI-powered surprises that will completely transform smartphone photography. And with OPPO’s legacy of innovation, there’s no doubt that this device will redefine what’s possible with mobile cameras.

We heard that this series isn’t just about next-level AI, but also turns heads with its Industry’s First self-luminous design which will make you stand out in the crowd. OPPO has always been known for pushing boundaries in smartphone aesthetics, and this time, it looks like they’ve outdone themselves. Could this be one of the most stylish and powerful Reno devices yet?

A Grand Launch Awaits…

A smartphone this extraordinary deserves a launch like no other. And rumor has it, the OPPO Reno13 Series will be unveiled against the breathtaking backdrop of Pakistan’s Northern region! And guess what? You can witness the magic LIVE on OPPO Pakistan’s social media pages!

Excited yet? Stay tuned—the countdown to a new era of AI photography revolution has begun with OPPO Reno 13 Series!
#HarPalZinda #3SecondsZindaMoments #BorntoShine #OPPOReno13Series

Pakistan’s cricket journey has had its ups and downs, but the nation’s passion for the game remains unwavering. Embracing this spirit, TCL presents “Next Inspiration is You”, a campaign dedicated to the next generation of cricketers who continue to pursue their dreams, proving that the love for cricket never fades.

TCL, Pakistan’s No.1 LED TV brand and the Official Associate Partner of the Pakistan Cricket Board (PCB), understands that cricket in Pakistan is more than just a sport, it’s a legacy that is rooted in the hearts of Pakistanis.  At its core, this is a story of resilience, featuring a young boy who, despite obstacles, never stops chasing his dream of becoming a cricketer. From watching his heroes on television to perfecting his skills in the streets, his journey reflects the determination of aspiring athletes across Pakistan. His passion mirrors the journey of every cricket fan who, despite the ups and downs, remains dedicated to the game.

The return of international cricket to the country after years of challenges proves that the passion for the sport only grows stronger with time. TCL stands firmly alongside this journey, supporting young talent and fueling the nation’s passion for the sport. Featuring icons like Fakhar Zaman, Muhammad Rizwan, Shaheen Shah Afridi, Naseem Shah, Muhammad Hasnain, and Salman Ali Agha, this video honors the spirit of cricket in Pakistan.

This video has made a powerful impact since its release, resonating deeply with cricket fans across Pakistan. With breathtaking visuals and an emotionally charged storyline, the campaign brings the passion of cricket to life. It has reached nearly 5 million views across social media platforms in just two days.

Majid Khan Niazi, Director of Marketing for TCL Middle East and Africa, stated,
“At TCL, we believe that sports have the power to inspire, unite, and uplift. Cricket is the heartbeat of Pakistan, and through our partnership with PCB, we continue to support the country’s unwavering passion for the game. This campaign is dedicated to the young dreamers who refuse to be discouraged and strive to be the next big inspiration in Pakistan cricket.”

Despite challenges, Pakistan’s cricket story is far from over. With its latest campaign, TCL once again highlights its dedication to bringing fans closer to the game they love. TCL has long been a champion of sports in Pakistan, playing a vital role in promoting and nurturing young talent. Whether through groundbreaking technology or powerful storytelling, TCL remains committed to celebrating the moments that define Pakistan’s cricketing future.

Human Mobile Devices (HMD), the celebrated European smartphone manufacturer known for its innovative and user-centric designs, proudly marks its official debut in Pakistan. As the spotlight shines, HMD is set to unveil its a comprehensive range of pioneering products including the HMD Music 150, HMD Music 130, HMD Key, HMD Arc, and HMD Aura2.

HMD, the makers of Nokia phones and the official mobile partner of FC Barcelona, offers a robust lineup of smartphones and feature phones each offering unique features and designs to cater to diverse user lifestyles. HMD also offers a selection of feature phones, boasting classic designs and essential functions, ideal for those who prioritize simplicity and durability.

Arif Shafique, General Manager of HMD Pakistan, expressed enthusiasm about the launch, stating, “We are excited to introduce HMD’s line to Pakistan, showcasing devices that embody innovation, quality, and user-focused design.”

He further said, “Our dedication to establishing local distribution and manufacturing facility speaks volumes about our trust in Pakistan’s potential. We view this as a chance not only to grow our business but to make meaningful contributions to the local economy. By building our devices here, we’re not just creating jobs; we’re nurturing talent and fostering growth in the community. This isn’t just about technology—it’s about building relationships and working hand in hand with the people of Pakistan to craft solutions that resonate with their needs and aspirations.”

HMD Music 150, HMD Music 130, HMD Key, HMD Arc, and HMD Aura2 will be available in Pakistan starting March 25. With a broad product lineup that spans across various categories, HMD is poised to cater to every segment of the Pakistan market, ensuring that users with diverse preferences find a device that suits their needs.

The Punjab Central Business District Development Authority (PCBDDA), also  known as Central Business District Punjab (CBD Punjab), has taken another significant step in reshaping urban development with the ground-breaking of Zameen ARX by Zameen Developments. This marks the second high-rise building in CBD Punjab, solidifying its reputation as a hub of modern architecture and innovation.

Rising 420 feet in the heart of CBD Punjab’s Quaid District, Zameen ARX is poised to become an iconic landmark, redefining luxury living and business excellence in Lahore. Strategically situated on CBD Route 47, the project offers unmatched connectivity to key areas such as Gulberg Main Boulevard, Gaddafi Stadium, MM Alam Road, Kalma Chowk, and Walton Road. Its prime location ensures seamless integration into Lahore’s rapidly evolving urban fabric.

The ground-breaking ceremony was a momentous occasion, graced by Imran Amin, CEO of CBD Punjab, alongside Zeeshan Ali Khan, CEO and Founder of Zameen.com as chief guests. The event also saw the presence of prominent figures, including Riaz Hussain, Executive Director Technical; Barrister Bilal Afzal Khokhar, Executive Director Legal; Waseem Siddiq, and Director of Marketing; Sameer Sial, Director of Architecture & Planning; Asif Iqbal.

From Zameen.com, CEO Zameen REIT Adil Kamal, Senior Director Zameen Developments Mariam Saleem, Senior Director Project Sales Chaudhary Laeeque Iftikhar, and Head of Acquisitions Central Region Jawad Wyne graced the event with their presence.

In his address, Imran Amin emphasised that Zameen ARX exemplifies CBD Punjab’s dedication to sustainable urban development and architectural brilliance. He reiterated the authority’s vision of creating a modern, eco-conscious urban centre that meets the needs of a growing city.

Zeeshan Ali Khan, CEO of Zameen Developments, highlighted the project’s innovative design, which combines eco-friendly architecture with cutting-edge technology. He expressed confidence that Zameen ARX would not only transform Lahore’s skyline but also drive economic growth in Punjab.

The launch of Zameen ARX marks a pivotal moment in Lahore’s urban evolution. As construction advances, CBD Punjab remains committed to fostering a dynamic, sustainable, and innovative urban environment, further cementing its position as a leading centre for economic and architectural advancement.

itel Energy, a pioneering solar energy solutions provider, is proud to announce its participation as a Gold Sponsor at Pakistan Sustainability Week 2025, taking place at the Expo Center Lahore from February 21st to 23rd. Setting new industry standards in customer service and reliability, itel Energy offers a comprehensive sales and service policy, including a 3-year replacement & 5-year replacement warranty, a 48-hour replacement guarantee, and access to 48 service shops across Pakistan. These key commitments ensure unparalleled support and convenience, making itel Energy a trusted choice for Pakistani homes and businesses.

As a brand dedicated to sustainability, innovation, and customer satisfaction, itel Energy is set to showcase its latest advancements in renewable energy solutions, aimed at empowering Pakistani homes and businesses with clean, affordable, and reliable power. At the itel Energy booth (Hall 2, Booth M-2-03 to M-2-10), visitors will have the opportunity to explore a wide range of cutting-edge solar energy solutions, including the IP54 4kW Pro LV Battery 2.56 kWh (Wall Mount), IP54 6kW Pro LV Battery 5.12 kWh, Hybrid IP54 8KW-SP, LV Battery 5.12 kWh Rack, IP66 12kW Pro, IP66 6kW Pro, On-Grid IP66 12KW-3P, On-Grid IP66 17kW, and Smart All-in-One ESS.

These solutions have been designed to address Pakistan’s energy challenges by offering high performance, superior protection, and cost-effective alternatives tailored to the country’s growing energy demands. Recognizing the distinct energy needs faced by Pakistani homes and businesses, itel Energy has developed products that deliver exceptional performance, robust protection, and affordability, ensuring reliable and efficient power for a brighter future.

Mr. Eason, Vice President at itel Energy, emphasized the company’s dedication to revolutionizing Pakistan’s energy landscape, stating, “itel Energy is committed to driving sustainable energy adoption in Pakistan by offering cutting-edge, reliable, and affordable solar solutions. Our goal is to empower businesses and households with innovative technology that ensures energy independence while contributing to a greener future.”

With a strong commitment to promoting sustainable energy, itel Energy continues to focus on delivering solutions that combine efficiency, durability, and affordability. Attendees at Pakistan Sustainability Week 2025 are invited to visit itel Energy’s booth to explore the latest advancements in solar technology, engage with industry experts, and witness live demonstrations. As an added highlight, visitors will also have the chance to participate in an exciting lucky draw for a chance to win exclusive prizes. Don’t miss this opportunity to discover how itel Energy is shaping the future of renewable energy in Pakistan, while enjoying an interactive and rewarding experience at the expo.

The much-anticipated 20th International Cholistan Desert Jeep Rally kicked off today with a grand opening ceremony in Bahawalpur. Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), has proudly partnered with the Tourism Development Corporation of Punjab (TDCP) as the title sponsor of this prestigious event.

The inaugural ceremony was graced by COO CBD Punjab, Brigadier (R) Mansoor Janjua, Secretary Tourism Punjab Farid Ahmed Tarar, Managing Director TDCP Dr. Nasir Mehmood Bashir, and Commissioner Bahawalpur Musarat Jabeen, alongside senior officials from CBD Punjab, TDCP, and the local government.

This year’s rally has attracted male and female racers from across the country, competing in various categories, including Stock, Prepared, Dirt Bike, and Truck. Spanning from February 12 to February 16, the event not only brings thrilling motorsport action but also serves as a platform to showcase Punjab’s rich culture and promote tourism.

During his address, COO CBD Punjab, Brigadier (R) Mansoor Janjua, highlighted the significance of the rally, stating, “Today is not just about a motorsports event; it is a day of making history. CBD Punjab is proud to present a positive image of Punjab to the world. The Cholistan Jeep Rally holds a unique position in Pakistan’s motorsports landscape and represents the cultural and historical richness of our province.”

He further added, “We extend our best wishes to all participants and hope this historic event highlights new opportunities for tourism and investment in Punjab. Collaborating with TDCP, CBD Punjab is committed to promoting tourism and showcasing Punjab’s vibrant heritage to the world.”

The 20th International Cholistan Desert Jeep Rally is set to make a lasting impact, reinforcing Punjab’s position as a leading destination for adventure tourism and cultural exploration.

The Punjab Central Business District Development Authority (CBD Punjab) has entered into a Memorandum of Understanding (MoU) with Green Tourism (Pvt) Ltd. to promote sustainable development and green tourism initiatives across Pakistan. This significant agreement marks a major step towards incorporating eco-friendly practices into urban and tourism development in the country. The MoU was signed by Brigadier (R) Mansoor Janjua, Chief Operating Officer of CBD Punjab, and Umer Farooq Hayat, Chief Executive Officer of Green Tourism (Pvt) Ltd., in the presence of Sardar Hassan Azhar Hayat, Managing Director of Green Tourism (Pvt).

The signing ceremony was attended by representatives from CBD Punjab, including Barrister Bilal Afzal Khokhar, Executive Director Legal, and Waseem Siddiq, Director Marketing.

This partnership reflects the shared vision of CBD Punjab and Green Tourism to promote sustainable growth while preserving cultural heritage and natural resources.

The collaboration aims to revitalize underutilized tourism destinations by developing and promoting lesser-known sites in alignment with global best practices. Both organizations are committed to sustainable tourism through the implementation of eco-friendly initiatives that safeguard cultural heritage and natural beauty. A key focus will be improving tourism infrastructure by upgrading facilities and enhancing accessibility, which will attract both domestic and international tourists. This initiative is expected to stimulate local economies by creating employment opportunities and driving economic growth through tourism-led projects. Collaborative promotional efforts will also be launched to enhance visibility and attract investors and stakeholders to these initiatives.

The MoU outlines a framework for joint efforts to adopt renewable energy systems, implement innovative waste management solutions, and design eco-friendly infrastructure. Additionally, community awareness programs will be launched to raise awareness about environmental conservation and the role of sustainable tourism in economic development.

Brigadier (R) Mansoor Janjua, COO of CBD Punjab, highlighted the importance of this collaboration, stating, “This partnership represents a crucial milestone for CBD Punjab’s vision to integrate sustainability into urban and tourism development. Together, we are dedicated to enhancing tourism infrastructure and promoting eco-friendly practices that will not only uplift Pakistan’s tourism sector but also contribute to environmental preservation and economic growth.”

Umer Farooq Hayat, CEO of Green Tourism (Pvt) Ltd., echoed this sentiment, adding, “This MoU reflects our shared commitment to sustainable tourism development in Pakistan. By combining our expertise with CBD Punjab’s vision, we aim to safeguard Pakistan’s rich natural and cultural heritage while unlocking its vast potential for eco-friendly tourism. Together, we can create economic opportunities and position Pakistan as a premier destination for global travelers.”

This transformative collaboration between CBD Punjab and Green Tourism (Pvt) Ltd. is poised to set a benchmark for sustainable tourism and development in Pakistan.

Punjab Central Business District Development Authority (PCBDDA) also known as Central Business District Punjab (CBD Punjab), Pakistan’s leading urban development authority, proudly launched the logo and documentary for the “Year of Sar Bulandi 2025.” This initiative celebrates the remarkable achievements of 2024 while paving the way for an ambitious and transformative future.

The documentary was unveiled by CEO CBD Punjab Imran Amin and COO CBD Punjab Brigadier (R) Mansoor Janjua, capturing the extraordinary progress made by CBD Punjab. It highlights the groundbreaking ceremonies of flagship projects such as NSIT City and Lahore Global Village, the unveiling of transformative ventures like Zameen ARX and High-Q CBD Tower, and the opening of the Grand Souq Lahore, complete with its marketing and administrative rights. These accomplishments reflect CBD Punjab’s commitment to innovation, growth, and sustainable urban development.

In addition to these landmark projects, the documentary also celebrated significant infrastructural milestones achieved in 2024. The completion of the Captain Karnal Sher Khan Shaheed Flyover and the opening of CBD Route 47 have significantly enhanced urban mobility and regional connectivity. The near completion of Walton Road’s upgradation, including the conversion of ADA Nullah, further underscores CBD Punjab’s focus on sustainable and inclusive development.

The event also recognized the exceptional leadership and dedication of the CBD Punjab team. Departments such as Commercial, Legal & HR, Technical, Operations & Admin, Land & Estate, and Finance played an instrumental role in delivering these achievements under the stewardship of leaders including Waseem Siddiq, Riaz Hussain, Barrister Bilal Khokhar, and others.

CEO CBD Punjab Imran Amin expressed his gratitude to the team and reflected on the remarkable strides made in 2024. He remarked, “Last year was a transformative period for CBD Punjab. We not only achieved but exceeded our goals, laying a strong foundation for the future. As we embark on 2025, our focus remains steadfast on delivering groundbreaking initiatives that will redefine urban development in Pakistan.”

COO Brigadier (R) Mansoor Janjua echoed these sentiments, emphasizing the dedication and resilience of the team. “The 2025 – Year of Sar Bulandi documentary is a testament to the extraordinary efforts of our workforce. With their unwavering commitment, I am confident that 2025 will be a year of unprecedented growth and innovation.”

As the “2025 – Year of Sar Bulandi ” begins, CBD Punjab looks ahead to launching new initiatives such as the CBD Quaid District and Lahore Global Village while completing key projects like CBD NSIT City and Walton Road. With a clear vision and a dedicated team, CBD Punjab continues to lead the way in shaping the future of urban transformation in the region.

Infinix, Pakistan’s leading smartphone brand, kicked off 2025 with a bang through its much-anticipated WOOOW New Year 2025 campaign at Emporium Mall, Lahore. This tech-fueled celebration brought together innovation, entertainment, and festive cheer, creating unforgettable moments for Infinix users and fans۔

The Infinix New Year 2025 celebration was designed to kickstart the year with energy and style, featuring a dynamic lineup of activities and thrilling surprises. Highlights included engaging challenges, interactive booths, and exclusive giveaways, with lucky attendees standing a chance to win the highly popular Infinix Hot 50 Pro+. The event offered a mix of hands-on tech experiences and festive fun, making it an exciting gathering for the New Year.

One of the standout attractions was the iconic Slot Machine, where participants spun for prizes. The Guests also enjoyed picturesque photo booths and met their favorite popular influencers, who added a spark of energy and excitement to the festivities.

“Infinix is thrilled to bring the New Year Celebrations 2025 campaign to life, offering our fans an opportunity to celebrate in a grand and unforgettable way,” said Simon Feng, CEO of Infinix. “This event reflects our commitment to connecting with our audience through groundbreaking technology and innovation, delivering user-focused experiences that combine technology, entertainment, and fun.”From cutting-edge tech showcases to engaging interactions, the WOOOW New Year celebration at Emporium Mall Lahore delivered an unparalleled experience. It set the tone for 2025, leaving attendees with lasting memories and a sense of excitement for what’s to come.As Infinix continues to push the boundaries of technology and entertainment, fans can look forward to even more exciting events and campaigns in the year ahead.

In a significant step to address the persistent issue of smog in Lahore, Central Business District Punjab (CBD Punjab), premier development authority of the province, has launched an extensive initiative aimed at environmental preservation and air quality improvement. In line with its commitment to sustainable urban development, CBD Punjab is implementing multiple proactive measures to combat smog and enhance the region’s green cover.

Under this comprehensive plan, CBD Punjab has initiated a large-scale plantation drive across its development area. This campaign is designed to increase the green cover, which plays a crucial role in filtering the air, capturing dust particles, and contributing to a healthier urban environment. By bolstering greenery within the CBD Punjab area, the initiative is expected to not only mitigate immediate pollution effects but also serve as a long-term strategy for air purification.

In addition to its plantation efforts, CBD Punjab is also implementing measures on construction sites to curb dust emissions, one of the primary contributors to air pollution. Regular water sprinkling is being carried out at CBD Punjab construction zones to reduce dust clouds and particulate matter, aiming to maintain healthier air quality and minimize airborne pollutants.

Another significant step in CBD Punjab’s environmental strategy is the designation of substantial green areas within its development zones, as outlined in the authority’s building regulations and master plan. By allocating a large portion of its land specifically for green spaces, CBD Punjab is setting an example of environmentally conscious urban planning.

Commenting on these initiatives, Imran Amin, CEO of CBD Punjab, said, “Our commitment to Lahore’s future drives us to take meaningful actions today. This plantation drive is part of our larger mission to create a healthier, greener Lahore and will serve as a powerful tool in our fight against smog in the coming years. CBD Punjab is dedicated to making sustainable choices that improve the quality of life for our citizens.”

As a premium development authority, CBD Punjab is leading the charge in combating environmental challenges facing Lahore. Through these proactive initiatives, the authority not only strengthens its role as a responsible urban developer but also reinforces its dedication to a sustainable and healthy future for the people of Punjab.